Tuesday, May 15, 2012

Survey shows that console gaming is still #1 | GoNintendo - What ...

Coming from a Magid Associates survey of 2540 people between the ages of 8 and 64...

- console gaming is still the biggest sector
- mobile and social gaming have become the number 2 and number 3 platforms for gaming
- more than half of consumers in every demographic group from 8 to 54 play games
- 64 percent play video or computer games
- gaming has become the #2 household entertainment expenditure, behind only the TV/internet bill
- spending on gaming averages $20 per month
- 20 percent of U.S. respondents 8-64 said they "can't live without a game console."
- Among male console gamers between 12 and 24 who play on their console at least once a week, some 60 percent say they can't live without their console
- Mobile and social games have passed PC games, online portals, handheld games and MMOs in popularity
- console games are still the most popular gaming activity, but console gamers are getting their gaming fix across multiple platforms
- console gaming is poised for small growth in 2012, with those surveyed saying the expect to spend more money on console games than they have in the past year
- 50 percent played console games at least once a week
- this is compared to 44 percent for mobile, 37 percent for social (with both mobile and social up from 3 percent in 2010) and 24 percent for handheld games
- Gamers spent 7.2 hours weekly playing console games
- this was followed closely by social gamers with 6.7 hours spent every week
- "tablet users are gravitating towards gaming as the primary use for the device."

Full survey results here

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